The original Lucky Craft Pointer Series has a lively, powerful action with a side-to-side slide. Even though it is small, the Pointer 78 has an excellent castability and has the ability to tempt any bass. It silently enters the target and attacks unwary bass. The Pointer 100 is a bait, which has attacking power with a strong rolling action comparable to the Pointer 78. The Pointer 78 is the right choice when you’re on fish and searching for strikes. When you’re searching for fish, the Pointer 100 is the go to jerkbait. The Pointer 128 is the largest of the pointer series and its rolling action is the best of the Pointer series. This product is the one miracle bait for bass, trout, musky and every species of fish.

The POINTER has been designed with a very low center of gravity through the use of special brass weights. The low center of balance causes the lure to wobble and vibrate whenever the retrieving motion is stopped. The POINTER will suspend 4 -5 feet deep and will emit an intriguing bass-calling vibration, while in the suspended state. A short twitch of the fishing rod will generate the "Walk the Dog" action under the water.

Moving up towards the larger end of the Pointer Series is the Pointer 100, the Pointer 78’s big brother. The 100 is an inch longer than the 78, touts a larger profile and runs about 5 to 6 feet deep.
Skeet Reese prefers the Pointer 100 over the 78 anytime he’s fishing a lake known for having a lot of fish in the 3- to 5-pound class such as Guntersville, Santee Cooper or Kentucky Lake. “If a particular lake is known for having bigger fish and bigger forage like gizzard shad, I’ll go to the 100,” Reese says.

Seasonally speaking, Reese also tends to go with the Pointer 100 in colder water or pre-spawn conditions.
“Before the spawn, when the water is below 55 degrees, bass seem more prone to eat a bigger bait so I’ll lean towards the 100,” he notes. He stays with a medium-action 7-foot rod for a Pointer 100 and ties it to 8- to 20-pound line, depending on the depth he’s trying to reach. “Since the 100 is a bigger bait, it will stand up to as much of a work out as you want to give it,” he adds. “On 8-pound line you can get a 100 down into the 5- to 6-foot range and really slam it to make it go wild.” “Before the spawn, when the water is below 55 degrees, bass seem more prone to eat a bigger bait so I’ll lean towards the Pointer 100.” — Skeet Resse